GENEVA — Nearly 2,500 .radio domains have been registered since the launch of the new Top Level Domain (TLD) in August 2017.

ICANN, which manages internet domain names and IP addresses, granted the new .radio TLD in July 2016. It can be used for web and email addresses, and is managed by the European Broadcasting Union (EBU) with the support of other world broadcasting unions. The .radio domain is reserved for the exclusive use of the radio sector, broadcasters, internet radio stations, people working in radio, companies supplying goods and services to the industry, along with radio amateurs.

INCREASING ADOPTION

Prices for .radio domains depend on the registrar, however for individuals, a .radio domain is

likely to cost around €25 (US$30), or for companies, around €220 (US$255). To prevent “cyber-squatting,” applications for domains are checked by the EBU .radio team to ensure they meet the required criteria.

Alain Artero, who manages the domain for the EBU, found that a significant number of initial registrations during the launch period were “defensive,” in order to reserve particular names. Now however, he believes most registrations are linked to new projects such as internet radio services, new broadcast radio stations, radio-related thematic websites or are linked to a change of main domain.



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